This blog will aggregate my own B2B marketing experience with those of other customer experience experts I met during the course of a 3-year customer experience thought leadership campaign. Regular blog features will include:
- Customer experience factoids and case studies
- Commentary on the customer experience and loyalty content out on the web
- Contributions and anecdotes from experts like Chip Bell, Shaun Smith, Colin Shaw, Pete Blackshaw, Jeffrey Rayport, and others
- Insights on which US & UK companies are giving great customer experiences
- Stories about which companies are feeling the wrath of dissatisfied customers
- Recommendations on how to use thought leadership marketing campaigns to position your company as a leading provider of superior customer experiences
- Reader comments, links and stories
- LinkedIn and Twitter communities
Join me in this journey as we learn and share information about the new customer experience landscape. After all – it’s bite or be bitten! Lorena Harris
Leading With Content 
I really like it! I think there is room for a blog that is positioned as sharing interesting research and thought leadership on customer experience matters from a variety of sources. If you want some more content to help you populate it I am happy to share any of my articles or blogs with you.